I previously posted about how you can get paid to watch TV using the iOS app Viggle, and I wanted to take a second look at how the company is doing. I’m personally still using the app, and I’ve made over $30 from checking in to TV shows. I don’t see any way I’ll hit the $550 reward limit for a year period at this rate, which makes me wonder if I could be using the app more effectively. Featured shows are given more points, and I would be interested to know what sort of contracts shows such as American Idol have with Viggle to be listed as “featured” on the app.
An announcement was made at the Ad Age Social Engagement / Social TV Conference that Viggle has reached 625,000 users, and 142 million engagements have taken place on the app. Users check in to the app an average of five times a day, and interact with an average of 15 videos and games presented while the app is open. I use this feature now and then, but as a user I haven’t seen a lot of reasons to use the app other than for the check-ins. Nevertheless, I imagine that these statistics present a great case for companies advertising through Viggle, and for shows to get listed in the featured placement area available on the app.
I think it’s good timing on the company’s part to release Viggle for Android fresh on the heels of releasing announcements of successful user engagement. Granted the current Android version is only a beta release, the Android market makes up a significant market share that has remained untouched by Viggle up to this point. I’ve told a few of my friends about this app, only to have them upset it wasn’t available for their Android device yet, so it’s good to see that more people will have access to this cool rewards based TV check-in program.
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